Our Story

Lorette Lingerie is a handmade luxury lingerie brand creating beautiful, original, everyday intimates. Based in Charleston, South Carolina, the brand’s high-quality, versatile pieces encourage women to celebrate their unique femininity, connect with their bodies through every stage of womanhood, and appreciate what they wear on their skin.

Founded in 2017 by Parisian designer Laure Stromboni, Lorette builds an elegant lingerie wardrobe inspired by her French heritage, with craftsmanship and art-focused details at the center of the brand.

Our Production

Sustainability and ethical production have been woven into our identity from the start. Our collections use a mix of upcycled materials, luxury deadstock from couture houses, and bespoke embroideries, allowing us to source some of Europe’s finest fabrics while reducing the need to produce and transport new materials. Each piece is treated as an art form, made to be cherished for years.


Lorette works exclusively with talented seamstresses in Toronto, where the brand began. By choosing not to outsource production, we ensure fair wages and maintain exceptional quality. Every sample is rigorously tested, and every garment is inspected before it reaches our customers.


We produce in limited quantities to avoid waste and overstock, and we save all leftover materials for future projects and collections.

In 2021 Lorette moved to Charleston, South Carolina, where all design, marketing, and order fulfillment is managed.