Our Story
French couture design
Lorette Lingerie is a handmade luxury lingerie brand creating beautiful, original, everyday intimates. Based in Charleston, South Carolina, the brand’s high-quality, versatile pieces encourage women to celebrate their unique femininity, connect with their bodies through every stage of womanhood, and appreciate what they wear on their skin.
Founded in 2017 by Parisian designer Laure Stromboni, Lorette builds an elegant lingerie wardrobe inspired by her French heritage, with craftsmanship and art-focused details at the center of the brand.
Our Materials
At the heart of Lorette’s lingerie is an intentional focus on luxury and responsibly sourced materials:
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The collections are crafted using a mix of fine silks from European mills as well as upcycled couture fabric.
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Bespoke embroideries and nuances are integrated into each piece to elevate the artistic and tactile experience.
- By repurposing high-end fabrics that might otherwise go unused, Lorette reduces the need to produce and transport new textiles, contributing to a lower environmental footprint.
This approach ensures not only beautifully refined lingerie but also a thoughtful relationship between material choice and sustainable practice.
Our Production
Lorette’s production process is defined by quality, ethics, and intentional scale:
- Every piece is handmade by skilled seamstresses in Toronto
- The brand intentionally does not outsource production, enabling fair wages, meticulous quality control, and continuity of craft from start to finish.
- All samples undergo rigorous testing, and finished garments are inspected before they reach customers.
- Lorette produces in limited quantities to avoid overstock and reduce waste, saving leftover materials for future designs and collections.
Though design and fulfillment now operate from Charleston, the atelier-based ethos and commitment to handcrafted excellence remain central to the brand.
